Brief: To create a poster that tells the story of the Bouwerworks Bikes which was the next hot thing to arise from South Africa. Our Chairman has been in awe since he spotted these bikes in Woodstock Cycle works. Our Client, an avid bicycle and bike lover, commissioned us to source South Africa’s most desirable bicycle. We spotted Bouwer Van Niekerk’s masterpiece at a bike shop in Woodstock and asked him to build up two bikes for out client. The Bay Hotel was then the proud host for this project and we have have featured these bikes on national and international television shows. We have since acquired 5 more bikes for this client.